Insights
Industry insights and behind the scenes news, served to you by Bitter Lemon Creative.
![Our Story](https://images.squarespace-cdn.com/content/v1/5e417ef7e62a4b50542060f0/2a60784d-f656-4a4f-866e-2625a6dd9eb0/bitter+lemon+stones.png)
Our Story
Back in 2015, we had the idea to set up a different type of agency. One that did away with the faff of other agency processes. Having worked in marketing departments for over a decade, we took everything that we loved about working with agencies and started Bitter Lemon Creative.
![Brands with added zing*](https://images.squarespace-cdn.com/content/v1/5e417ef7e62a4b50542060f0/9f99163d-18c3-4337-8e18-a93376d3510e/bitter+lemon+tees_billboard.png)
Brands with added zing*
Bitter Lemon’s Social + Content Lead, Laura Sheen on the importance of personality in 2024 marketing…
![BYE BYE BIRDY](https://images.squarespace-cdn.com/content/v1/5e417ef7e62a4b50542060f0/1702639777036-UCIM19G4D27XH2G3YUI8/x.jpg)
BYE BYE BIRDY
Sending things to Space? Weird names for children? Selling flame-throwers? He’s done some pretty weird things, but this might just be Elon Musk’s weirdest.
![Just do it yourself.](https://images.squarespace-cdn.com/content/v1/5e417ef7e62a4b50542060f0/cac135ce-af5a-4b35-82c2-102fee0acf99/NIKEA-box-by-Bitter-Lemon-Creative.jpg)
Just do it yourself.
An imagined collaboration between two iconic brands, NIKE and IKEA.